Strategy

What is TechStyle?

TechStyle is a digital clothing company that consists of 3D garments specifically fitted to your images that will only be worn in a digital space.

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Core Attributes

  1. Inventive
  2. the brand must continuously evolve and re-invent itself to stay up to date with current trends.



  3. Bold
  4. TechStyle must exploit our imaginations because it has to stand out and be ground breaking in order to be bold.



  5. Honest
  6. TechStyle is also an honest review of the current world of fashion and works to challenge some ideals that are so ingrained in our minds. TechStyle will work to educate and spread awareness about the impact of the fashion industry, sustainability and more.

Brand Statement

A creative experience that pushes the boundaries of fashion and technology.

Competitive Landscape

The market is relatively untapped. Below is an assessment of the landscape. competitve landscape